Terms and Conditions

Welcome to Web Designer Luton (“we”, “us”, “our”). These Terms and Conditions (“Terms”) set out the agreement between you (“Client”, “you”, “your”) and Web Designer Luton Ltd for the use of our website and services.

By ordering, subscribing to, accessing, or using our services, you agree to these Terms. Please read them carefully before purchasing a service or subscription.

1. Our Services

1.1 What We Do

We provide professional digital services, including:

• Website design, development, redesign, and management
• Regular website plans, including Website Redesign, Pro, and Premium Plans
• eCommerce website plans, including Standard, Pro, and Premium Plans
• Monthly and yearly website plans
• Website hosting and domain services
• Advanced SEO services, including technical SEO, schema markup, and search optimisation
• Business listing setup and guidance, including Google Business Profile, Yell, and Trustpilot
• Graphic design services, including logos, business cards, menus, and basic branding materials
• Optional add-ons and other services listed on our website
• Custom website features, integrations, and functionality where agreed separately

Service details, inclusions, limitations, pricing, support levels, and any applicable allowances are described on the relevant service or pricing page and form part of these Terms.

2. Plans, Pricing & Payments

2.1 Yearly Plans

• Yearly plans are normally paid in full at the start of the service period.
• Unless otherwise stated, the service period is 12 months.
• Renewal is required to continue services after the relevant service period.
• Renewing a plan continues the existing plan and its applicable inclusions. It does not create a new or additional allocation of products, pages, or other one-time allowances.
• Renewal pricing and any changes to the service will be communicated in accordance with the applicable plan terms.

2.2 Monthly Plans

• Monthly plans are provided through a recurring monthly subscription.
• The applicable one-time setup fee and first monthly payment are collected when you subscribe.
• Future monthly payments are automatically collected through our payment provider on the scheduled billing date.
• Manual payments or standing orders are not required for subscriptions processed through our online payment system.

The monthly subscription continues until cancelled in accordance with these Terms and the terms of the chosen plan.

2.3 Setup Fees

• Where a plan includes a one-time setup fee, this covers initial setup, configuration, preparation, software, licences, or other costs associated with starting the service.
• The applicable setup fee is clearly displayed before you subscribe.
• Setup fees are generally non-refundable once setup work has commenced, subject always to any statutory rights that apply to you.

2.4 Payment Methods & Additional Charges

We may accept payments through methods including:

• Online payment through our payment provider
• Bank transfer
• Other payment methods specifically offered by us

Any additional payment processing or handling fee will be clearly stated before the payment is made.

2.5 eCommerce Product & Page Limits

Where an eCommerce plan includes a stated number of products or pages, that number is the included capacity of the plan. It is not a yearly or monthly allowance that resets when the plan is renewed or a new billing period begins.

The current eCommerce plan limits are:

• eCommerce Standard: up to 100 products and up to 10 pages
• eCommerce Pro: up to 300 products and up to 20 pages
• eCommerce Premium: up to 1,000 products and unlimited pages

For clarity, a customer does not receive another 100, 300, or 1,000 products when renewing an eCommerce plan. The customer’s existing product allowance continues with the renewed plan.

Similarly, included page allowances do not reset or renew each year.

For example, if an eCommerce Standard customer has an allowance of 100 products, renewing the plan does not provide another 100 products. The customer continues to have an allowance of 100 products.

Similarly, an eCommerce Pro customer with a 300-product allowance continues to have an allowance of 300 products when the plan is renewed, and an eCommerce Premium customer with a 1,000-product allowance continues to have an allowance of 1,000 products.

2.6 Additional Products

Where a customer needs more products than are included in their chosen eCommerce plan, additional product capacity may be purchased at the applicable one-time fee shown on the relevant plan page.

• eCommerce Standard: £3 per additional product
• eCommerce Pro: £2 per additional product
• eCommerce Premium: £1 per additional product

These charges are one-time fees and are not recurring annual or monthly charges.

Once additional product capacity has been purchased, the customer’s product allowance is increased accordingly. The additional capacity does not reset when the plan is renewed and does not need to be purchased again at renewal.

For example, if an eCommerce Pro customer has an included allowance of 300 products and purchases an additional 50 products at £2 each, the customer pays a one-time fee of £100, and their product allowance becomes 350 products. The 350-product allowance continues when the plan is renewed.

Products within the customer’s current product allowance are covered by the support and maintenance applicable to the chosen plan, subject to the support limits and fair-use provisions of that plan.

2.7 Additional Pages

Where an eCommerce plan has a stated page limit, additional pages may be added for the applicable one-time fee shown on the relevant plan page.

• eCommerce Standard: up to 10 pages included; additional pages are £50 each
• eCommerce Pro: up to 20 pages included; additional pages are £50 each
• eCommerce Premium: unlimited pages included

Additional page charges are one-time fees and are not recurring annual or monthly charges.

The included page allowance does not reset when an eCommerce Standard or eCommerce Pro plan is renewed. Any additional pages purchased remain part of the website and do not need to be purchased again at renewal.

2.8 Included Services & Plan Benefits

Certain services are included with specific plans and are not automatically included with every plan.

Where a service is stated as included with a particular plan, it is included only for as long as the customer remains on that plan, unless otherwise stated.

For example:

• Advanced SEO Setup is included with the eCommerce Pro and eCommerce Premium Plans.
• Reviews & Social Feed Integration is included at no additional cost with the eCommerce Premium Plan.
• Other services, add-ons, business listings, integrations, or features may be included, discounted, or charged separately depending on the chosen plan.

Where a customer changes to a plan that does not include a particular service, continued use of that service may require the customer to purchase it separately at the applicable price.

3. Support & Maintenance

3.1 Support Levels

Support varies by plan and is clearly stated on the relevant pricing or service page.

Depending on the plan, support may include:

• A specified period of unlimited support
• A set number of support requests per month
• Additional support available at the stated per-request fee

Support covers reasonable changes and updates requested by the Client within the scope and limits of the chosen plan.

For eCommerce plans, support may include changes to products within the customer’s current product allowance, including product names, descriptions, prices, images, and other reasonable product updates covered by the relevant plan.

3.2 Maintenance

Maintenance is the technical work we carry out to keep your website operating properly. Depending on your plan, this may include:

• Plugin updates
• Theme updates
• PHP updates
• Security checks
• Performance checks
• Compatibility checks and technical fixes

Maintenance does not necessarily include custom development, major redesigns, or new functionality unless specifically included in your plan.

3.3 What Support Does Not Include

Unless specifically stated in your plan, support does not include:

• Custom development outside the agreed plan scope
• Complex integrations or bespoke functionality
• Third-party subscription or platform fees
• Major redesigns outside the included support allowance
• Content creation beyond the services included in your chosen plan

Where additional work is required, we will explain the work and any applicable cost before proceeding.

4. Website Content & Client Responsibilities

4.1 Content Provision

You may provide text, images, logos, prices, product information, business details, and other materials required for your website.

Where your plan includes content creation or rewriting, we may create or improve content based on the information you provide.

You confirm that any content or materials you provide:

• Are accurate to the best of your knowledge
• Do not knowingly infringe copyright, trademark, privacy, or other third-party rights
• May legally be used by us for the purpose of providing the agreed service

4.2 Reviews & Social Media

You are responsible for your own social media accounts, customer relationships, and review activity.

Where we provide review or social media integration, setup, or guidance, we rely on the access and information you provide and on the availability and functionality of the relevant third-party platform.

Where Reviews & Social Feed Integration is included with a plan, the service remains subject to the availability, functionality, terms, and technical limitations of the relevant third-party platforms.

5. SEO & Advanced SEO Services

5.1 SEO Nature

SEO is an ongoing process and search engine results depend on many factors outside our control.

We do not guarantee:

• Specific search engine rankings
• Specific levels of website traffic
• Specific numbers of leads or enquiries
• Specific sales or revenue

Our SEO services are intended to improve the technical quality, structure, content, and visibility of your website, but search engines ultimately determine how and where websites appear in search results.

5.2 Advanced SEO Services

Advanced SEO Services may be available as a yearly or monthly service, depending on the option shown on our website.

Advanced SEO may include content optimisation, technical SEO, schema markup, business listings, on-page optimisation, image optimisation, and other search visibility work as described on the relevant service page.

Where Advanced SEO is included with a particular plan, the included service applies only while the customer remains on that plan, unless otherwise stated.

Some SEO tools, software, and third-party services may be required to maintain certain functionality. Where a third-party service is essential to the agreed service, its availability and pricing may be subject to change.

6. Business Listings & Third-Party Platforms

6.1 Third-Party Control

Platforms such as Google Business Profile, Trustpilot, Yell, Facebook, and other third-party services operate independently and apply their own rules and eligibility requirements.

Approval, suspension, review moderation, visibility, account restrictions, and removal are controlled by the relevant third-party platform.

6.2 Eligibility & Verification

Some platforms may require evidence or verification before approving a listing. This may include business registration information, matching business details, signage, location information, photographs, or other evidence.

It is your responsibility to provide accurate information and any evidence reasonably required for verification.

6.3 No Guarantee of Approval

We follow applicable platform guidelines and provide guidance based on the information available to us, but we cannot guarantee:

• Approval of a listing
• Continued approval or visibility
• Protection from suspension or removal
• Review publication or moderation outcomes

If a third-party platform rejects, suspends, restricts, or removes a listing, we are not responsible for the platform’s decision.

7. Website Hosting, Domains & Email

7.1 Hosting

Where hosting is included in your plan, we provide or arrange hosting as described on the relevant plan page.

Hosting is subject to the policies, availability, and technical limitations of the relevant hosting provider.

7.2 Domains

Where a domain is included in your plan, the applicable renewal terms will be stated on the relevant plan page.

Where a domain is purchased or managed by you independently, you remain responsible for keeping the domain registered and renewed.

Where a plan specifically includes a free domain renewal, this benefit applies only while the customer remains on the applicable plan and subject to the terms of that plan.

7.3 Business Email

Where professional email accounts are included, the number of accounts and storage limits will depend on the chosen plan.

Additional email accounts or services may be subject to additional charges where stated.

Where unlimited business email addresses are included with a plan, this is subject to reasonable business use and the technical limitations of the email or hosting provider.

8. Website Ownership & Access

Website ownership, hosting, domain registration, software licences, and access arrangements may vary depending on the plan and services purchased.

The applicable ownership and access arrangements will be explained as part of the chosen service where they differ from the standard arrangement.

Where a Client has supplied or independently owns a domain, hosting account, content, branding, or other assets, those assets remain the Client’s property.

Third-party software, plugins, themes, licences, hosting services, and other tools remain subject to the ownership and licence terms of their respective providers.

9. Cancellations & Changes to Plans

9.1 Monthly Plans

Monthly subscriptions may be cancelled in accordance with the terms of the chosen plan and applicable law.

Where you cancel a monthly subscription, future recurring payments will stop in accordance with the cancellation process and billing cycle. Any outstanding payments or charges for services already provided remain payable.

Nothing in these Terms removes or limits any statutory cancellation or consumer rights that may apply to you.

9.2 Yearly Plans

Yearly plans normally cover the agreed service period and are paid upfront.

Cancellation of a yearly plan will normally prevent renewal at the end of the current service period. Refunds for unused time are not normally provided, except where required by law or otherwise agreed by us.

Nothing in these Terms removes or limits any statutory rights that may apply.

9.3 Existing Customers Changing Plans

Existing customers may be able to switch between plans, including monthly and yearly options, subject to the applicable plan and any outstanding balance.

Where a customer moves to a different plan, the new plan’s pricing, inclusions, support level, product limits, page limits, included services, and payment terms will apply from the agreed change date.

9.4 Downgrading eCommerce Plans

If a customer downgrades from an eCommerce plan to a lower eCommerce plan, the website must meet the limits and included features of the lower plan when the downgrade takes effect.

For example:

• When downgrading from eCommerce Pro to eCommerce Standard, the Standard Plan includes up to 100 products and 10 website pages.
• When downgrading from eCommerce Premium to eCommerce Pro, the Pro Plan includes up to 300 products and 20 website pages.

If the website exceeds the applicable limits, the customer may either:

• Remove the additional products or pages so that the website meets the lower plan limits; or
• Pay the applicable one-time fees to retain the additional products or pages.

For eCommerce Standard, additional products are £3 each and additional pages are £50 each.

For eCommerce Pro, additional products are £2 each and additional pages are £50 each.

For example, if a customer downgrades from eCommerce Pro to eCommerce Standard with 300 products, they would need to remove 200 products or pay a one-time fee of £600 for the additional 200 products.

If a customer downgrades from eCommerce Premium to eCommerce Pro with 1,000 products, they would need to remove 700 products or pay a one-time fee of £1,400 for the additional 700 products.

If a website has more pages than included with the lower plan, the customer must either remove the additional pages or pay the applicable £50 per page one-time fee.

Services that are included with the higher plan but are not included with the lower plan will no longer be included after the downgrade unless purchased separately.

For example, if a customer downgrades from eCommerce Pro to eCommerce Standard and wishes to continue with Advanced SEO Services, Advanced SEO Services can be purchased separately at the applicable price shown on our website, currently £299 per year.

Similarly, services included with eCommerce Premium but not included with eCommerce Pro may require separate purchase after a downgrade.

The downgrade will take effect on the agreed change date once the website meets the applicable lower-plan limits or the required additional fees have been agreed and paid.

9.5 Downgrading Regular Website Plans

If a customer downgrades from a higher regular website plan to a lower regular website plan, the website must meet the limits and included features of the lower plan when the downgrade takes effect.

For example, the Pro Plan includes up to 5 website pages, while the Premium Plan includes up to 20 website pages.

If a customer downgrades from Premium to Pro and has more than 5 pages, they must either reduce the website to the Pro Plan’s included page limit or pay the applicable £50 per additional page one-time fee.

Services or features included with the higher plan but not included with the lower plan may need to be removed, changed, or purchased separately.

The downgrade will take effect on the agreed change date once the website meets the applicable lower-plan limits or the required additional fees have been agreed and paid.

10. Custom Work & Additional Services

Where you request features, integrations, functionality, design work, or other services outside the scope of your chosen plan, we may provide a separate quotation.

Additional work will only be charged where the cost has been communicated and agreed before the work begins, unless otherwise agreed in writing.

Examples may include:

• Booking or appointment systems
• Payment integrations
• API integrations
• Advanced automation
• Custom development
• Complex third-party integrations
• Non-standard website functionality

11. Fair Use

Where a plan includes unlimited support, unlimited pages, unlimited email addresses, or other unlimited services, those services are provided for the normal and reasonable use of the website and business covered by the plan.

Requests that are excessive, unrelated to the website, technically unreasonable, or substantially outside the intended scope of the plan may require additional charges or a separate agreement.

If we believe a request falls outside the reasonable scope of your plan, we will explain this before carrying out chargeable work.

12. Limitation of Liability

We aim to provide reliable and professional services, but we cannot guarantee uninterrupted access, completely error-free operation, or continuous availability of third-party services.

To the extent permitted by law, we are not responsible for losses caused by:

• Third-party service failures
• Hosting provider outages
• Domain registration or renewal failures caused by incorrect information or missed renewal
• Third-party platform suspensions or rejections
• Search engine algorithm changes
• Loss of rankings, traffic, leads, sales, or revenue
• Client-provided content, information, or instructions

Nothing in these Terms excludes or limits liability where it would be unlawful to do so, including liability that cannot legally be excluded or limited.

13. Data Protection & Privacy

We process personal data in accordance with applicable UK data protection laws.

Information about how we collect, use, store, and protect personal data is provided in our Privacy Policy.

14. Changes to These Terms

We may update these Terms from time to time to reflect changes to our services, pricing, payment systems, legal requirements, or business practices.

The latest version published on our website will apply to new orders and services from the date it becomes effective.

Where a change materially affects an existing ongoing service or subscription, we will provide any notice required by law or by the applicable contract terms.

15. General Terms

If any part of these Terms is found to be invalid or unenforceable, the remaining provisions will continue to apply.

These Terms, together with the applicable plan details, service descriptions, quotations, and any other agreed written terms, form the agreement between you and Web Designer Luton Ltd for the relevant service.

16. Contact Information

Web Designer Luton Ltd

Address: 29 Lancing Road, Luton, LU2 8JN

Telephone: 01582 932186

Mobile: 07878 759848

Email: info@webdesignerluton.co.uk

Thank you for choosing Web Designer Luton. We look forward to supporting your business online.